I am reading with interest discussion across the blogosphere about #nestlefamily.
And feeling very uncomfortable.
You see, I have been a Nestle boycotter for many years. I truly believe their marketing of artificial baby milk in some parts of the world leads to infant deaths. My kids have grown up (or perhaps, groan up!) being ear-bashed about Nestle. I am not a coffee drinker, but have inflicted those who are with non-Nescafe products. I will not buy any product with the Nestle brand and I do my best to avoid supporting companies owned by them. After many years of loyalty to The Body Shop and a moisturiser I was not sensitive too, I wave goodbye sadly when they were sold to Loreal, who are owned by Nestle. Or more correctly, when Anita Roddick sold out to the very type of company she had set up against :(. Hoping she is not RIP over that one.
I do consider the Three Es when I shop - Economy, Environment and Ethics and I believe I do it well. But there is no doubt I haven't maintained the rage on Nestle as well as I should. As my children got older and began making their own choices, products found their way into my home independently. My daughter likes their coffee. My son likes their sweets. They own the brand Maggi, whose 2 minute noodles are one of the few things my son will eat! I haven't kept pace with who they have bought out in recent years and they probably profit by some of my purchases.
Most shamefully of all, my son and I had an all expenses paid trip to Sydney when he won a Wonka bar contest several years ago - I agonised about going and allowing him to go, but I went for the easy option in the end.
This new controversy has me thinking again and renewing my vows. My children are all adults now and can make their own decisions. One has left home, another lives independently at home and the youngest is about to leave high school. If they wish to have products tied to Nestle, so be it, however I will no longer purchase them on their behalf. I will review once again the list of companies and brands to avoid and will do so. I will continue to make my workplace a Nestle-free zone, but will also make proper effort to keep them from my home.
We cannot be complacent. While the boycott may not prevent their marketing tactics, at least I am not endorsing them with my shopping dollars.
1 comment:
I've been following too. I'm much the same - I avoid the obvious, but haven't kept up with all the other brands. I'm making an effort to personalise it to encourage myself to maintain the rage.
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